Lil Baby’s My Turn album helped fuel the Atlanta native’s rise into the upper echelon of rap’s next generation of superstars and played a major role in Baby putting forth a banner 2020 campaign. On January 7, Neilsen Music/MRC Data revealed My Turn was 2020’s most popular album throughout all genres in the United States.
My Turn earned 2.63 million total album-equivalent units for the project to take the top spot over Taylor Swift’s Folklore at No. 2 (2.204 million). Baby’s sophomore album was also the most-streamed effort of the year with the collection of tracks, banking 3.93 billion streams during 2020. However, the LP has only sold about 40,000 copies in traditional album sales.
Rap was well represented across the Top 10. Behind Baby and T-Swift saw Pop Smoke’s posthumous debut Shoot For The Stars, Aim For the Moon (No. 3/2.198 million), Juice WRLD’s Legends Never Die (No. 5/1.990 million), Post Malone’s Hollywood’s Bleeding (No. 6/1.895 million), Lil Uzi Vert’s Eternal Atake (No. 7/1.860 million) and Roddy Ricch’s Please Excuse Me For Being Antisocial (No. 8/1.792 million) round out the list.
The Quality Control rapper unleashed My Turn on February 28 last year. The album debuted atop the Billboard 200 with roughly 197,000 total album-equivalent units and held the No. 1 spot for five nonconsecutive weeks. My Turn reportedly raked in over $19 million during the year and became the first 2020 project to go multi-platinum.
According to Billboard, Hip-Hop/R&B was responsible for over 30 percent of all on-demand song streams in 2020, which is the largest of any genre in music.
Find the entire Top 10 list of albums below.
1. Lil Baby, My Turn (2.632 million)
2. Taylor Swift, Folklore (2.204 million)
3. Pop Smoke, Shoot for the Stars, Aim for the Moon (2.198 million)
4. The Weeknd, After Hours (2.032 million)
5. Juice WRLD, Legends Never Die (1.990 million)
6. Post Malone, Hollywood’s Bleeding (1.895 million)
7. Lil Uzi Vert, Eternal Atake (1.860 million)
8. Roddy Ricch, Please Excuse Me for Being Antisocial (1.792 million)
9. Harry Styles, Fine Line (1.522 million)
10. Luke Combs, What You See Is What You Get (1.475 million)